OpenBet is sport. . NEWS ALERT We've extended our partnership with Novibet, one of Europe's biggest gaming operators, including bringing Apple Pay to its. It's a pleasure working with a partner like Novibet Casino! Their focus on innovation and player satisfaction is inspiring and motivating, perfectly fitting. Issue 28 features interviews with Novibet CEO George. The world's top sports betting brands choose OpenBet as their partner for world class content, leading tech and tailored service. SBC Leaders is the magazine for executives in the global betting & gaming industry.